PsychWorld

Do you feel Sexier in Victoria Secret? Or Snobbier with a Coach? Or Outdoorsy in a North Face? If so, you’re not a lone. Consumers who believe brands will make them feel a certain way actually take on the personality of the brand according to new research described by MSNBC.

As we continue our journey through the digital age, an increasing number of companies are allowing their employees to work from home instead of coming into an office. Is this new trend a good thing? According to new research from University of Wisconsin – Milwaukee, teleworkers are in fact more satisfied with their jobs than office workers.

Recommendation letters are a crucial part of any job application, yet recommenders say different things about men versus women they’re recommending according to new research from Rice University. And these gender differences may cost women their jobs and promotions!

Would you sleep on a chunk of ice for night? Or go skydiving? Or just maybe eat bacon-flavored ice cream? What about some camel meat? New marketing research shows a trend for consumers paying for these ridiculous (and clearly less enjoyable) activities just to build their “experience resume”.

When I first saw the new GAP logo, I didn’t look twice. When I realized it was the new GAP logo, I was shocked and upset. So many people had the same negative reaction to the logo, the company had to revert back to the original one and promise to never change it again! So why did the new logo really fail? NeuroFocus, the world’s leading neuromarketing firm, set out to find out.

We all learned after the Enron incident that a CEO can’t really be trusted. Yet, the CEO’s word is one of the few pieces of information investors have when making important financial decisions. So how can you tell when a CEO is lying? Stanford University researchers decided to find out as described by NPR.

If you had all the money in the world, how would you spend your time? Would you spend it working to make more money or socializing with your friends and family? According to new research published in the Psychological Science Journal, the more you think about money, the more time you will spend working.

image via tasktop

Read the rest of this post on the Holler Blog

If you’re like most Americans, you probably go through the daily routine of working from 8 to 5 (or longer) every day at a job you don’t love just so you can go home and lay down on the couch to watch some TV. Although you know that this is not the life you want, you may feel stuck. After all, if you quit your current job in this bad economy, how are you going to afford all the things you have and want? If you’re feeling this way (and are not mentally ill), instead of going to a therapist, consider a Life Coach!

Read the rest of this post to learn more about Life Coaching from renowned International Life Coach Natalie Ekberg.

As humans, we are not that different from the little chic in the picture. We have a natural urge to belong, and sometimes, we are willing to do things that can even harm us just to get that rush of being part of the crowd. You have to admit, that picture of the chic is pretty heart-breaking. Adolescents may do drugs or drink alcohol to belong. But as adults, we go shopping according to research described by LiveScience.

The secret to happiness is experiencing as much as you can throughout your life according to numerous psychology studies and stories of people who have experienced the world. In one experiment, for example, Cornell University researchers showed that buying an experience makes consumers much happier than buying things. It is therefore really exciting to have a new revolutionary tool, Bucketlist.org by Scot Hacker, where you can track and share your exciting experiences as well as find new ones!